Kenya's New Data Protection Regulations: What Businesses Need to Know in 2025

October 9, 2024

Kenya's evolving data protection landscape presents both opportunities and challenges for businesses operating in the digital economy. With the Data Protection Office increasing enforcement actions and issuing new guidelines for cross-border data transfers, companies must reassess their compliance strategies.

The recent amendments to the Data Protection Act have introduced stricter requirements for consent mechanisms, particularly affecting fintech companies and e-commerce platforms. Our analysis shows that businesses failing to implement proper data localization measures could face penalties of up to 4% of annual turnover.

Key compliance areas include updating privacy policies for AI-powered services, establishing clear data retention schedules, and implementing privacy-by-design principles in system architecture. Companies should also prepare for the new mandatory data protection impact assessments for high-risk processing activities.

At Judsons LLP, we've been advising clients on navigating these regulatory changes while maintaining operational efficiency. Our technology-forward approach helps businesses implement compliant systems without disrupting growth trajectories.

For personalized guidance on data protection compliance, contact our Commercial & Technology team.
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